Exhibition stall design & build • Own factory • Est. 2018
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Shell Scheme vs Bare Space: Which Should You Book?

Shell scheme or bare space? What each one usually includes, the trade-offs in cost, look, lead time and effort, and the questions that settle which to book.

Cover: Shell Scheme vs Bare Space: Which Should You Book?
Round shelf unit and meeting area

Book a shell scheme if you are exhibiting for the first time, have a small space, a short lead time or a limited budget, and mainly need a clean, ready place to meet visitors. Book bare space if you want your stall to look like your brand, need room for demos, meetings or heavy exhibits, or plan to reuse a custom stall across several shows.

Neither is better in general. They suit different goals. The useful question is what you need the stall to do, and whether a standard booth can do it.

What a shell scheme usually includes

A shell scheme is a basic booth built by the organiser's official contractor. The exact package varies by show, so check the exhibitor manual, but it commonly includes some of the following.

  • Wall panels on the closed sides, usually in a standard system.
  • A fascia board with your company name and stall number.
  • Carpet and a few basic lights.
  • Basic furniture, such as a table, chairs and a waste bin.
  • A power socket with a small connection.

The organiser also sets rules on what you can do inside a shell scheme. Some allow you to cover panels with your own graphics, some restrict drilling, nails or adhesives, and many limit what you can add above the panel height. Read those rules before planning upgrades.

What bare space means

Bare space is just floor. You bring the stall, through a stall contractor like us, and you take on the work that comes with it: design within the show's construction rules, drawing approval, contractor registration, a power order, build-up and dismantling. Organisers often set a minimum area for bare space bookings; check the manual.

In return you control the height, layout, materials, lighting, storage and meeting space, within what the organiser allows. A stall built for bare space can also be stored and rebuilt for later shows.

Autopack stall side view with striped tower, lightbox panels and curved counter during build-up
Side view during build-up

Trade-offs side by side

  • Cost: shell scheme is usually the lower-cost option because the booth is part of the package. Bare space adds a design and build cost, which depends on size, materials and finishes.
  • Lead time: a shell scheme needs only graphics and a few forms. A custom stall needs time to design, approve and build. From our Bengaluru factory, we ask for 3–4 weeks for Karnataka, 4–6 weeks for the rest of South India and 6–8 weeks elsewhere.
  • Look: a shell scheme looks like the booths around it. A custom stall can carry your brand, colours and products clearly from the aisle.
  • Function: bare space lets you add a meeting room, storage, demo zones, raised platforms for heavy products, and proper lighting.
  • Effort: shell scheme is simpler to manage. Bare space needs a contractor and someone on your side to approve designs and track deadlines.
  • Reuse: shell scheme is gone after the show. A custom stall can be stored and refreshed for the next one.

The middle path: upgrading a shell scheme

If bare space is too much but a plain shell scheme feels too little, you can often improve a shell scheme within the organiser's rules. Custom printed panels over the standard walls, better lighting, a branded counter, product display units and good furniture make a big difference in a small booth.

Some exhibitors book a shell scheme for a first show to test the audience, then move to bare space the next year once they know the show works. That is a sensible approach, and the graphics and display units can often move with you. See our exhibition stalls page for the kind of work we do at both ends.

Position matters as much as type

Whichever you book, where the space sits in the hall can matter more than how it is built. A shell scheme on a main aisle near an entrance may see more of the right visitors than a large bare space in a far corner. When the organiser offers a choice, ask for the hall plan and look at entrances, food courts, main aisles and where the large exhibitors in your category are placed.

Also check the number of open sides. A corner or island space gives a custom stall far more to work with, while an inline space with one open face suits a simpler build. That choice affects your design and cost just as much as the shell or bare decision.

Questions that settle the choice

  1. What is the main job of the stall: meeting buyers, showing products, running demos or launching something?
  2. Can a standard booth display your products properly, including size, weight and lighting needs?
  3. Do you need a private meeting space or storage that a shell scheme cannot provide?
  4. How many weeks are left before the show, and is that enough for design, approval and build?
  5. Will you exhibit at this or similar shows again, so a reusable stall would pay back?
  6. Who on your team will manage the extra forms and approvals bare space needs?

For a busy show such as Mobile India Expo 2027, held from 23 to 25 March 2027 at Bharat Mandapam, the answer often depends on how crowded your product category is. If many brands show similar products, a custom stall helps you stand apart. If you are there mainly for pre-booked meetings, a well-dressed shell scheme may be enough.

Next step

If you are deciding between the two, send us the show, the space options and your goals, and we will tell you plainly which makes sense. Plan your project, or WhatsApp or call +91 70190 58391.

#shell scheme#bare space#booking a stall#custom stalls#first-time exhibitors

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